4 Evaluation Question: Who Would be the Audience for Your Media Product?

Who Would be the Audience for Your Media Product?

After research, we found that the genre we wanted to create (creature feature) appealed most to 15-25 year olds, this is because of various aspects of the opening.
We chose a male actor to appeal to the female audience as they would sympathise with him and his dog, it also challenged regular conventions of a horror film, with a female victim as women are seen as more vulnerable.

 We were influenced to release the media product around the October holidays as this the Halloween season and our target audience would be more available to visit the cinema.
The media product is not biased to males or females, both genders could go and see the film.


We chose to use a average, teenage boy that the audience could relate to. It's a realistic situation, which could be possible for anyone to be in.

We decided on the certificate to be a 15, it appeals more to the audience
15 is an age where the cinema is seen as a social event, teenagers 15/16 aren't old enough to go out at night and drink and also can't drive